Many organisations waste money building apps without TRULY understanding the problem they are solving or the objective they are trying to achieve
That’s why we like to start with strategy. Getting the strategy right helps align the whole organization around WHY they need an application- and creates a recipe for success
Strategy is a buzzword that is loosely used. Most people who use it don’t understand it. Our team comprises ex-consultants from leading tier 1 strategy consultancies- who will work with your team to craft a winning strategy
Once we get the strategy right, the next step is to design the application around the specific needs of your organization and the users. Application design is one of the most critical steps in ensuring a successful product and proper design is often missed
Our team includes business analysts who will obsess over ensuring the business requirements are met, and world-class UK/UX designers and developers who love to build products that look great and are easy to use
What’s the point of building a great application if you don’t know how to get people to use it? Marketing is usually overlooked by organisations – especially when it comes to mobile apps.
Our team of digital marketing experts understand how to communicate your application so that people understand it, and distribute your application in places where people will actually download and use it. From search engine optimization to Google Ads; from Facebook advertising to marketing analytics- we’ve seen it all and done it all.
IoT is another buzzword whose use is usually inversely proportional to understanding. But IoT doesn’t have to be complicated. We’ve worked with a range of hardware providers and network service providers- so we know how to pick the best sensors, connectivity and software combinations to make your solution elegant, cost-effective and user friendly